How Social Networking Affects Our Community - 1515 Words

Social networking is a fairly new phenomenon over the last two decades. As with any upcoming technology, the academic community has in turn tried to understand how it will affect our lives as a society. On a more relevant scale, how this kind of progress affects our immediate community. This paper will attempt to argue that since community is an ever evolving concept, social networking today acts as an extension of it in terms of communication and facilitation of ideas, rather than an independent social structure that is neither detrimental nor additive to our current constructs of community. In order to be able to further discuss its repercussions we need to convincingly understand what constitutes a community. Among social scientists across various fields it is believable to say that there is no unwavering definition of what a community is consisted of. There is no ‘all-round’ definition of what a community is. Having said that, the most observable instance of a commun ity through a biological lens. Here, a community as a group of biologically similar organisms that live in the same immediate vicinity of each other. On the other hand the sociological definition is far more abstract. Early classical sociologists like Emile Durkenheim looked at ‘community’ as a static structure. However, since then the concept has evolved to emphasize that community was less defined by its static location but rather as a social process outlined by interpersonal relationships. This wasShow MoreRelatedHow Social Networking Affects The Students And The Environment985 Words   |  4 Pagescan address to someone with one click through social networking sites. We send wishes, information and condolences all through text and messages as before we used to go in person to send these thoughts. The basic social networking websites being accessed at school concludes to be a risk factor that affects the students and the environment around them. Social networking is frequently turning into a swap for building and setting up associations in our society today and on a very basic level it’s leadingRead MoreThe Impact Of Internet On The Internet1681 Words   |  7 Pagespeople busy with their social networking sites than the others. Social networks are an essential part of today’s Internet and used by more than a billion people worldwide. A social networking website is an online platform that allow people to share ideas and interact with other people, from childhood friends to unknowns. This interaction reveals much information, often including personal information noticeable to anyone who wants to view it. There are a bunch of social networking sites in the world.Read MoreHow Social Media Affects Tangible Relationships Social Interaction1698 Words   |  7 Pageschange in how my generation communicates with one another in comparison to older generations. Recent technological innovations, such as social media networking sites has been said to alter the way in which we communicate and the interaction we obtain face-to-face. According to Charles Blow, author of Friends, Neighbors, and Facebook, â€Å"Social networks are rewiring our relationships and our keyboard communities are affecting the attachments in our actual ones† (1).However, research shows that social mediaRead MoreEssay about Modern Communication: Social Networks 984 Words   |  4 PagesWhile with the constant use of these social technologies, less people are communicating in person, this type of technology might be doing more harm than good because with the rise of websites such as Facebook, social networking may be on the verge of replacing traditional personal interactions for the next generation. Social networks were created for the sole purpose of helping individuals communicate. There are many other reasons that these technologies are used, but communication is still the numberRead MoreSocial Networking Is Beneficial For Students A nd Grown Ups1182 Words   |  5 Pagesto do with social networking. Social network is highly important because it is used on a daily basis in our surroundings. Technology has progressed throughout the years, and has created many opportunities for students, businesses, and adults to succeed. Almost everyone in the world has access to the Internet or soon will have access to the Internet. This topic is important because many have the image/ belief that social networking is bad, and have debated on what is considered a social network.Read MoreEffects Of Online Social Networking On Society966 Words   |  4 PagesThroughout the years, our society has experienced dramatic change due to technological advances. Technology has become a vital part of our everyday lives that has greatly influenced the way we interact with each other and our environment. Through the development of social networking, it has easily kept us updated on what is going on around the world and in other peopleâ₠¬â„¢s lives. Instead of face-to-face communication, the younger generation perceives social media to be a place to share emotional connectionsRead MoreThe Social Media Culture Is Defined As The Beliefs, Customs, Practices, And Social Behavior1506 Words   |  7 Pages THE SOCIAL MEDIA CULTURE SOC101 Regina R. Davis February 10, 2016 Culture is defined as the beliefs, customs, practices, and social behavior of a particular nation or people. Our cultures are made up of the communities we grow up in, the people within that community, and the ethnicity of the people in our communities. A community is defined as social unit of any size that shares common values. Communities range in size and scope from neighborhoods to national communities to internationalRead MoreSocial Networking in Indonesia1154 Words   |  5 Pagesconsider social networking to be unhelpful to culture and, to an extent, the bane of its existence. This may be due to the commonly-considered conception of digitalWith the usage of social networking sites such as Facebook and Twitter seeing an escalation in the last decade, the idea that human contact between individuals is diminishing may not be as farfetched as once was. Indeed, before the rise in social networking, telephones and human rendezvous saw more prominence in their practise, but how woul dRead MoreSocial Media: Changing Our Society Essay830 Words   |  4 PagesSocial Media: Changing Our Society Electricity was first introduced to society hundreds of years ago; the way people communicate began to change in many different ways since then. New inventions helped people build more sophisticate tools to build better places to live and work. This new inventions changed the way we live now days; they make our lives much easier. In the decade of the 1920s when radio was first introduced to public, people begin buying it and using it more and more, as years passedRead MoreThe Birth of Social Media Essay888 Words   |  4 Pages Social media: (noun pl but singular or pl in constr) forms of electronic communication (as Web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content. Social media has developed to allow for information to be shared instantaneously: image and video sharing, spontaneous group get-togethers, and worldwide, real time news announcements are sent through time and space with the click of a button

Marketing Plan For The Fast Food Industry Essay - 1570 Words

INTRODUCTION Today, the markets have become competitive, as the integration of the innovations; either through strategic influences, cultural diversity, or the technological advancements has increased. Therefore, while launching the new products or assimilating the innovative change in the business processes or services, the requirement of the market plan is perceived efficient. It is also known that the development of the marketing plan supports the businesses to integrate the unique elements and attract the appropriate target audience. Moreover performing the market analysis, consumer behavior analysis and the environmental analysis mainly supports in maintaining the focus for strategic incorporation of the innovative marketing strategies and channels. RESEARCH STRUCTURE Therefore, the purpose of the particular report is to structure the comprehensive Marketing Plan, for the new healthy menu range of the well-known fast-food chain, McDonald s. The overall plan will include the Environmental and the Industry Analysis, which will involve the PEST Analysis, and Porter’s Five Forces Analysis, and the Trends in the Fast-Food Industry. The next section is Marketing plan, which will incorporate the Marketing Objectives, the SWOT Analysis, value Propositions, Target Customer Segment discussion, the Competitive Positioning Matrix, and the Marketing Plan. In addition, the reflective report in the end, serves as the summary of the report, while also presenting the benefit ofShow MoreRelatedMarketing Plan For Fast Food Industry1894 Words   |  8 Pagescultures lead to the development of various types of food options. Since the last three decades of the twentieth century, fast food productions stood out to be the top meal choice. The reason for this expa nsion of encounters with fast food has to deal with the American desire to gain more material wealth and become more prosperous which is crucial when the nation is in an economic depression. Americans expanded their encounters with fast foods to help the nation acquire the wealth that it desperatelyRead MoreRed Rooster Essay1025 Words   |  5 Pagespaper is going to discuss why the fast-food chain, Red Rooster was unable to thrive and grow when it was part of the Coles-Myer chain, the significant changes for the industry in the area in Australia during the next five years, the dominant management or marketing factors that permit success within the fast-food business. The paper will question whether a large retail chain such as Coles-Myer, Safeway, Wal-Mart and others can effectively compete in the fast-food business. As well as this it willRead MoreMarketing Plan For Domino s Pizza951 Words   |  4 PagesThe main goal of markeî€ ng plan is to develop and establish a direcî⠂¬ on and detailed strategy of markeî€ ng eorts. Domino’s pizza is internaî€ onal well-known brand in fast food industry and it is among the largest pizza chain in United States of America, United Kingdom and other developing countries. Today there are over 8,700 Domino s Pizza stores in worldwide, employing over 145,000 team member and involving over 2,000 franchisees. Today, fast food industry is becoming more mature and compeî€ Ã®â‚¬ veRead MoreUnntitle Essay1624 Words   |  7 PagesPROFESSOR: MIWA MERZ NAME: MINH BUI (008413691) MARKETING ENVIRONMENT ANALYSIS FAST FOOD INDUSTRY TABLE OF CONTENT I. Summary Part 1 II. Micro environment Description: A. Market B. Customers C. Competitors D. Distribution III. Macro environment Description: A. Demographic B. Economic C. Ecological D. Technology E. Political/Legal F. Cultural Part 2 IV. Additional Application of Core Marketing Concepts V. Appendix VI. Reference Read MoreMarketing Plan For Taco Bell1556 Words   |  7 PagesExecutive Summary Taco Bell is a mainly national fast food restaurant specializing in Tex-Mex cuisine. Taco Bell is a subsidiary of Yum! Brands, Inc. They serve over 2 billion customers each year and have over 6,500 restaurants, with about 80% of them being owned independently as franchises. Vision Mission Vision – Taco Bell will grow into the largest fast food provider of Mexican style cuisine in emerging markets. The brand will have an established presence in Asia, South America, and AfricaRead MoreMcdonalds: Polishing the Golden Arches1199 Words   |  5 PagesThe main problem from McDonalds case, McDonalds Polishing the Golden Arches, is how to classify McDonalds strategy through Plan to Win into one of the five generic competitive strategies. Before we solve this main problem, we should determine the chief economic and business characteristics, the five forces analysis, and also the driving forces of the fast-food industry. After that we identify the strengths, weaknesses, opportunities, and threats by using SWOT analysis. Finally, we classify McDonaldsRead More Strategic Management of McDonalds Essay1134 Words   |  5 PagesThe main problem from McDonalds case, McDonalds Polishing the Golden Arches, is how to classify McDonalds strategy through Plan to Win into one of t he five generic competitive strategies. Before we solve this main problem, we should determine the chief economic and business characteristics, the five forces analysis, and also the driving forces of the fast-food industry. After that we identify the strengths, weaknesses, opportunities, and threats by using SWOT analysis. Finally, we classify McDonaldsRead MoreMcdonalds Production and Operations Management1038 Words   |  5 Pagesgreater levels of customer loyalty. In the fast food industry, businesses such as McDonald’s must establish certain business and marketing strategies. Primarily, the main goal of McDonald’s, just like any other organization is to sustain their competitive advantage in the global market. Overview of the Company McDonald’s has a rich history that started out in 1954. The company was put to the spotlight by Ray Kroc. Throughout the years, marketing ideas have poured through and helped the companyRead MoreDon t Blame The Eater, By David Zinczenko Essay1496 Words   |  6 Pagesprovided by fast food industries. He continues by stating that he was among the lucky people who were able to escape from obesity due to his decision of joining the navy. Even though he was able to avoid obesity as a life issue, he affirmed that it is very hard for people not to eat fast food when those are the only options a person can pick because there aren’t many healthy options. He adds to this by articulating that even the healthy choices is given by theses fast food industries such as a saladRead MoreObesity : The Obesity Contributor Essay861 Words   |  4 Pages5 The Obesity Contributor Tashira M. Santiago Keiser University The Obesity Contributor From drive-through restaurants, to Chicken Mc-nuggets to a hamburger joint, McDonald?s has come a long way. It?s the leading chain of fast food restaurants in the world that serves more than 55 million clients on the daily basis. In 1940, the corporation was established by two brothers from California, Maurice and Richard McDonald. However, directed by Ray Kroc, the current McDonald?s

Portrayal of Reality in Great Gatsby Essay Example For Students

Portrayal of Reality in Great Gatsby Essay Mr. Gordan, an esteemed English teacher, once said Literature is Life. I had not been able to grasp the reality of those words until I read The Great Gatsby . After reading The Great Gatsby, I understand that literature is written through inspiration from our daily lives. In this novel, F. Scott Fitzgerald portrays the themes of morality and life versus illusion. Through his excellent writing techniques, Fitzgerald reduces most of the characters of the novel as seemingly obsessed with material possessions, petty, and selfish. Theses characterizations are portrayed because of the realness of human nature. Fitzgerald uses contrasting morals and values of the characters to show the true disparity in human nature. Nicks characteristics are completely incompatible with Toms. Since Nick has a strong foundation and is honest, he is thus very faithful. His faithfulness and loyalty is apparent when he attends and organizes Gatsbys funeral. On the other hand, Tom is unfaithful and dishonest. He is dishonest with Daisy and Myrtle. He also shows his unfaithfulness when he is not present at the birth of his daughter. In addition, Fitzgerald also uses Tom and Gatsby to show the sentimental disparity. Gatsby is a dreamer and a romantic man, who by following his dreams, went from rags to riches. He is proud of the fact that he has been able to accumulate his wealth independently, despite the fact that it is hinted that much of his money was earned illegally. Tom, on the other hand, is a realist and a straightforward man. He does not dream, as Gatsby does; he merely acts on his instincts. He has not earned his great wealth: he has inherited it. In spite of the fact, that all of the main characters in The Great Gatsby have very different personalities; they are however all affected by money. Some characters, like Gatsby and Tom Buchanan, have money, and are very expressive with it. Other characters, such as Myrtle, lust for money. Essentially being of the middle class, Myrtles attraction to Tom is not based on love or affection. Rather, Tom represents something that Myrtle has never had : endless wealth; and with this Myrtle correlates happiness. Fitzgerald uses the lust for money in his novel because it is one thing that almost everybody in the world lusts for. He also tries to use the prejudices against rich as being flamboyant and superficial to create a contempt against Tom Buchanan and Daisy. However, these prejudices might have some truth or reality to them as Fitzgerald shows it in the end through Nicks judgment. Fitzgerald also adds a dash of reality to his novel when Gatsby doesnt achieve his dream of winning Daisy back from Tom. In this case, the strong, bullying character of Tom represents reality, and with his powerful nature he easily squashes any hopes that Gatsby may have of a relationship with Daisy. This shows that sometimes dreams dont come true, as opposed to the fairy tale version of . and they lived happily everafter. Although, Fitzgerald may despise all that the American dream stands for, he more importantly illustrates that it is not always easy to obtain it. The novel ends with the death of Gatsby. This may seem surprising to the reader, as Fitzgerald seems to have built Gatsby up as being one of the true heroes of the novel. However, Fitzgerald understands that reality is often very harsh to dreamers, a central quality in Gatsbys character. The death of Gatsby, and the unaffected life of Tom after both Gatsbys and Myrtles death is testament to the fact that illusion is often shattered when confronted with reality. Rather than this fact detracting from Gatsbys character; the reader, however, supports the image of Gatsby all the more: a man who has died while in pursuit of something worthy. This alternative is far better than any other solutions. If Gatsby had not died, then he would have been desperate and desolute. .u1071d20b55cdc7d7461ff40f7524ccd3 , .u1071d20b55cdc7d7461ff40f7524ccd3 .postImageUrl , .u1071d20b55cdc7d7461ff40f7524ccd3 .centered-text-area { min-height: 80px; position: relative; } .u1071d20b55cdc7d7461ff40f7524ccd3 , .u1071d20b55cdc7d7461ff40f7524ccd3:hover , .u1071d20b55cdc7d7461ff40f7524ccd3:visited , .u1071d20b55cdc7d7461ff40f7524ccd3:active { border:0!important; } .u1071d20b55cdc7d7461ff40f7524ccd3 .clearfix:after { content: ""; display: table; clear: both; } .u1071d20b55cdc7d7461ff40f7524ccd3 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u1071d20b55cdc7d7461ff40f7524ccd3:active , .u1071d20b55cdc7d7461ff40f7524ccd3:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u1071d20b55cdc7d7461ff40f7524ccd3 .centered-text-area { width: 100%; position: relative ; } .u1071d20b55cdc7d7461ff40f7524ccd3 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u1071d20b55cdc7d7461ff40f7524ccd3 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u1071d20b55cdc7d7461ff40f7524ccd3 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u1071d20b55cdc7d7461ff40f7524ccd3:hover .ctaButton { background-color: #34495E!important; } .u1071d20b55cdc7d7461ff40f7524ccd3 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u1071d20b55cdc7d7461ff40f7524ccd3 .u1071d20b55cdc7d7461ff40f7524ccd3-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u1071d20b55cdc7d7461ff40f7524ccd3:after { content: ""; display: block; clear: both; } READ: Genre of Clowning (Theatre, Drama, Arts) Essay In addition, Tom would have had the upper hand and would have only enlarged his own ego. Fitzgerald ends the novel with another reality. He shows that Gatsbys life had no worth if measured with how many real friends he had. In the end, Gatsby died without having the lust of his life. In the end, people who stuck by him where the ones that he used and abandoned. His friendship with Nick was only based on the fact that Nick was Daisys cousin. He also abandoned his father and the family name for the lust for the money.In conclusion, life is short and you cant live forever! Bibliography:THe Great Gatsby

Occupation Health and Safety Multidisciplinary

Question: Describe about the Occupation Health and Safety for Multidisciplinary. Answer: Occupational Health and Safety in Construction and Heavy Lifting Industry Occupational health and safety is a multidisciplinary field that is associated with the welfare, health and safety of the people at work. The goal of occupational health and safety is to foster a healthy and safe working environment. This assignment will discuss the various aspects and elements of occupational health and safety that will include the technical developments, codes of practice, health and safety legislation, control procedures and risk assessment as my reflective account for assessment of my work duties and responsibilities with respect to the heavy lifting and construction industry. Element 1.1 Being an HSQE professional, the first step that will be taken by me for development of risk assessment and adding the control measures by making sure that they meet the necessary statutory requirements, best practice of the industry and the organizational requirements. I will be involved in training and implementation of the available workforce, conduct workplace inspections, identify and evaluate hazards and monitor systems related to health and safety. I will be maintaining several types of records relevant to the project that will be acting as the resources for accessing the health and safety legislation and best practice. Hazard identification control, assessment of task risk and the associated control measures are the ones required for meeting the industry best practices, organizational requirements and statutory requirements. The resources that will be made available are the list of legal requirements according to the ADMA/OSHAD and the UAE Federal Law, JSA of the individual em ployees dependent on their job roles, audit and workplace inspection records, minutes of the TRA meetings with client comments and the other suggestions and comments from the HSQE professionals. Apart from these, other documents as records and evidence that have to be used are equipment checklists for all the equipment available in the organization like fire extinguishers, ballast pumps and ladders, compliance checklists, performance review records, training matrix and internal memos. The Federal labor law of UAE encompasses the health and safety of the workers in the articles 91 to 101 (Elaws.gov.ae). These are the resources that will be reviewed by me in on a regular basis as per the legislative and statutory requirements. By reviewing these resources, I will be able to identify and detect gaps in the existing system if it fails to comply with the Federal Laws and other legislative requirements of UAE and being a professional, I will be able to take the necessary steps to ensure t hat the organization complies with the latest legislative requirements. Element 1.2 Health and safety are part of every business just like quality and production. Being an HSQE professional, it is my responsibility to manage the health and safety in the organization by using and evaluating the available health and safety information that will be followed by undertaking research for developing the organizational requirements. I will be setting the objectives of health and safety and develop plans for achieving them by making someone responsible for getting things done. The responsible will be provided with the resources and skills for doing the job and it will be supervised by me that the objectives are met (Bowal and Ariel). For making the system more effective, I will be modifying and evaluating the available resources, consult with the employees and document the entire system. Information gained from the resources will investigate the findings and implement the required actions by me for the identified gaps by communicating with the stakeholders related to the health and safety of the organization. Communication will be made with the workforce for motivating them for maintaining and developing a safety culture in the organization. The contractors will be communicated with for providing health and safety training with induction prior to commencement of the work with heavy lifting. The visitors will be adequately communicated with to ensure that they are quite familiar with the requirements of health and safety considering requirements of the non-English speaking visitors who have disabilities and are illiterate (Goetsch). The customers will be communicated for providing them with the necessary health and safety precautions while supplying them with the services, substances and articles. These are the essential activities that will be carried out by me for e nsuring the implementation of the findings from the conducted research. Element 2.1 In my organization, the vital information regarding health and safety in a heavy lifting and construction will be passed on through various communication methods that will include formal training, induction training, posters and notices, signs, handouts, letters and emails and face to face communications. Information will be communicated with respect to the equipment checks will be done by the written safe procedures with the assessment of the PPE (personal protective equipment) (Lpez-Alonso et al.). For this, I will be communicating the employees with the job steps, potential hazards associated and the recommended procedures for safe job as heavy lifting involves a lot of hazards. A follow up training and audit will be conducted for ensuring that the equipment will be in the same working state as it was when bought. I will carry out an investigation to determine the accidents with the near misses that are involved with the equipment to identify the root cause and prevent the future occurrence risks. The findings will be communicated to the responsible stakeholders through training and signs and symbols. I will be classifying the products that need certificates and data sheets based on the type of construction and heavy lifting or the material as required maintenance levels, component design life and failure effect categories for their usage. This will alert the client regarding the usage and implication of the products regarding their maintenance and durability (Manu et al.). I will pass over the information about new safety campaigns and initiatives for their implementation by working out the elements required for engagement of the staff members, designing training manuals that are highly effective, producing posters that have high impact and creating video content that are engaging for all the employees for the purpose of heavy lifting activities. Element 2.2 The methods and mediums of communications that are to be used in the heavy lifting organization need the consideration of the access of the individual and the group workers to a particular method. I will choose the communication method considering its effectiveness in the construction site and the ease of the method. The golden rule that I will consider is that I will not make use of a single method and will use multiple communication channels for ensuring that content of the message is rich (Andreasen). Some of the communication methods that will be considered by me are verbal, non-verbal, electronic, written, informal and formal. The examples of the mediums will include Toolbox talks, emails, fax, memos, posters, phone conversations and minutes of the meetings. It has been noticed in the construction organizations that majority of the staff members do not regularly access their email accounts and therefore, I will not give email as a priority for communication. For heavy lifting or ganizations, Toolbox Talks are the most effective medium of communication as they can be conducted at the job site and the meeting will be short in duration (Yates). For the employees who do not regularly access their emails, I will be setting up posters, memos and minutes of the meetings on a billboard for communication and it will also be used for gathering ideas from the employees. In case the employees are not available for direct communication, phone conversations will be used for communicating them with the information and I will use fax for a much similar purpose. Element 2.3 The stakeholders are the ones who are affected by the actions of the organization as they have the concern or interest in the organization. Accidents at the construction site due to heavy lifting can be reported immediately either over the phone or online with all the relevant details to me as I am the HSQE professional. Thereafter, I will enter the details in the accident book for ascertaining the occurrences. In case the employee needs to be referred to a hospital or doctor after providing the first aid, I will be notifying the case immediately to the senior company representatives present on site and the company office through phone conversation. A thorough investigation will be carried out by me along with the other company representatives and that will be followed by the introduction of control measures for avoiding future problems. Incidents and accidents will be communicated to me by the various departments and sites engaged in heavy lifting regarding the fatal and non-fatal injuries. I will be reporting the dangerous occurrences, major injuries and fatal accidents to the designated or nearby healthcare facility that is out of my organization. The Ministry of Labor in UAE requires the organization to report the cases of work-related injuries to its office within 24 hours of their occurrence (Mol.gov.ae). Therefore, it will be mandatory for me to report the occupational injuries to the MOL which will also include the diseases that are enlisted in the agenda of the occupational labor disease of UAE. Element 2.4 The process of regular maintenance of the heavy equipment in heavy lifting and construction sites requires accurate and complete records and checklists of servicing. The process of outlining the protocols will involve servicing the machinery pieces for the construction services and the details will be entered in the maintenance records. I will make arrangements for recording the repairs and tracking inspections in the maintenance records so that there will be a track for the maintenance requirements of the equipment (Ahamed Mohideen and Ramachandran). For example, mobile heavy equipment will have different maintenance records compared to the power tools. Goods with certificate, contractor application, defects in products and records of repairs are the other records that will be maintained by me for health and safety that are related to the input materials, services, goods and equipment. The information generated from the various records will be stored in computers as it is a highly e fficient system for management and storage of information and placing the information in the first place. The records of health and safety information will be maintained in spreadsheets and word documents in various databases. Information gathered from vendors regarding repairing and maintenance will be maintained in maintenance database and information collected from clients regarding the services provided will be saved in client management systems. I will be maintaining archive documents, confidential documents, electronic documents and print documents for long-term storage that will be used for long term storage. According to the security policy of the organization, there will be an access control policy that will allow only authorized personnel to access the records and resources pertaining to the health and safety of the organization. This is a part of the risk management strategy that will specify the access privileges and identify the authorized users of the health and safety information. Element 2.5 I will develop a communication strategy where the employers will be linking the strategic plan with the communication procedure that will include the values, vision and mission, the organizational brand and its objectives and goals. Personally, I will manage the communication in the heavy lifting organization by safeguarding credibility for building trust and safeguarding credibility. I will listen to the members of the leadership teams and the employees for gathering inputs and maintain consistency for establishing a strong brand of employment. I will provide feedback on the communication theory after seeking input from all the associated constituencies. The managers will be recognized as the organizational leaders and they will be endowed with the responsibility to maintain the communication chain of their respective departments. The information and communication systems can be ensured to work as intended for ensuring effectiveness by developing basic skills speaking, listening, pr oviding feedback and asking questions. Collecting feedbacks will keep me up to date of the project status in action and help me to conduct regular follow-ups. Monthly meetings are efficient in bringing up the problems that are affecting the company and can be solved with effective communication. Clarity and brevity are the requirements of concise and clear communication so that everyone in the organization will interpret the messages ambiguously. These will ensure me that the information systems are working as intended for ensuring effectiveness in the heavy lifting organization. Element 2.6 Health and safety policies are constantly promoted by me by training and engaging the workforce involved in heavy lifting activities for achieving healthy and safe working conditions with the promotion of best practice by being practical. I will stay committed to provide adequate resources for assessing, monitoring and training for the safety and health performance of the company for delivering the set of objectives for the sake of continuous improvement. I will provide health and safety information in such a form that will suit the various needs of the workers, managers and staff members, as per the protocol. The information will be provided through computer terminals, print and training programs (Fang, Dongping and Haojie). Along with this, the workers will be so trained that they can be provided with the information that is necessary for deciding how to act in a specified situation. Information about the health, physical and chemical hazards will be available at the site of work i n different languages that will facilitate the better understanding of the workers including Arabic (Sherratt et al.). I will do the implementation and revision of the health and safety policy on a quarterly basis or as and when required for the new employees. During this period, the staff members will be empowered and motivated to work safely that will protect their long-term health other than taking the measures for avoiding accidents. My implementation procedure will underpin the effective participation and involvement of the staff members through appropriate consultation, safety representation system and usage of the safety committee. I will promote competence that will allow the employees for making an informed and responsible contribution to the efforts of health and safety. Element 3.1 According to the Labor Law of UAE, I will report incidents involving damage to property or personnel to the local authorities which will be followed by a police investigation. The police will seek for the statutory technical report from the local authorities regarding the details of the submitted report. For the external constructions working at the construction site for heavy lifting activities, I will carry out a visual inspection of the personal protective equipment and the working equipment prior to commencement of the work as per the regulation. In case faults are identified, I will immediately report the issue to the DWTC health and safety division and a copy of the report will be sent to the supervisor of the employees. Further proceedings of the work will be carried out only after the repairs have been made as it is essential under the Dubai Municipality local order of 1991 (Holt). Additionally, during the course of employment, if any employee suffers from injuries that inclu de poisoning or loss of limbs due to heavy lifting activities, I will report the case to the labor department and the police for further investigation. Certain ministerial decrees will also have to be informed who deals with the practices of employee protection against the risks and hazardous works in the construction sites. Death cases will be reported to the labor department and also if the employee is absent from the workplace for three or more consecutive days due to his inability to work. On a quarterly basis, I will be reporting the labor department regarding the account of occupational diseases and injuries at work. Element 3.2 To comply with the requirements and legal standards, I will have to establish systems for identifying the changes in the law and keeping the organization up to date with the changed legal requirements. Through our websites and journals, the members of the trade associations will be kept updated. Adequate means of communicating and distributing the welfare, safety and health information will be obtained for the trade organizations displaying the new techniques required for prevention of accidents, codes of practice and new legislation requirements and for capturing the evidence (Biggs et al.). Guidance can be obtained from the trade association seeking and identifying hazards in the heavy lifting activities. I will communicate the voluntary bodies about the health and safety practices of the organization and a report will be submitted as evidence. A volunteer will be appointed for providing health and safety leadership in the organization by the voluntary body for capturing evidence w here he will be reporting all the concerns of health and safety to the organization to identify the areas of changes. The health and safety information will be communicated to the interested parties in the form of manuals to inform them of the standards adopted for ensuring occupational health and safety for the equipment, property and the people. Interested parties including industry representatives, government agencies, consumer organizations and media will provide opinions as a part of interactive communication that will be captured as evidence. I will have to be aware of the language competency and cultural barriers as it is a sensitive issue in UAE and it impacts communication on an individual basis. Health and safety messages will be conveyed to the individuals in the form of compliance codes for complying with the law (Cooper et al.). Element 3.3 I will communicate the internal and external stakeholders about the health and safety information of the products and services through presentations, meetings and emails. Communicating the messages of health and safety to the stakeholders will provide greater clarity among the stakeholders and therefore, meetings and presentations will be the preferred tools for communication over email (Zhang et al.). Visually engaging, concise and clear presentations will be delivered in the meetings that will help to gather feedback from the stakeholders regarding their understanding of the concept and that will be captured as evidence. Telephonic meetings can also be conducted with the external stakeholders for informing them about the health and safety protocols of the organization and keeping them updated. Responsible waste management activities are an essential aspect for sustainable business development in construction business. Therefore, it is essential that the stakeholders are communicated about the waste management instructions. I will make use of the similar communication tools of presentations and meetings to demonstrate the system of waste management followed in our organizations. Feedbacks and inputs from the audiences will be collected as evidence for identifying the areas of improvement. Commonly used method for waste management in construction and heavy lifting is landfills that do not affect the environmental health and safety and emails will be sent to the stakeholders to have their opinions regarding the hazardous perspectives. Waste management procedures other than landfills can be implemented based on the opinions and suggestions from the stakeholders. Based on the evidence, newer environmental policies will be adopted by me to promote health and safety. Element 3.4 Since construction and heavy lifting activities are prone to accidental hazards, therefore the contractors and visitors have to be well communicated with the site rules. On arrival at the site, I will provide them with a brief demonstration and induction about the site map along with the restricted areas, hazardous substances, location of emergency equipment and first aid facilities and evacuation procedures (Sujan et al.). They will be provided with the organizational handbook along with a tutorial and assessments will be done to capture evidence of their gained knowledge. A similar procedure will be followed for communicating the emergency procedures to the contractors and visitors which will include apart from the general procedures, a brief training program. Health and safety information will be provided in the training tutorials and information will be provided on what to do in case of an emergency. In case the contractors have a long duration of stay in the site, I will send a copy of the site rules well in advance to them and have a quick recap of the lessons on their arrival regarding the risks and hazards, the alarm and first aid procedures. Regarding the waste disposal system, I will provide the induction to the visitors and contractors and a detailed plan of the disposal system will be displayed at the critical areas for their appropriate knowledge. Since most of the disposals are done through landfills, the environmental, health and safety procedures followed by the organization will be discussed in the induction process. Element 4.1 Communication is the key to timely completion of projects and enhancement of productivity in the heavy lifting sites and for that, it has to be developed to make them more effective. There are several means of communication strategies that I will be using in the construction site and therefore, will develop an action plan for improving the individual parameters that collectively contributes towards the betterment of communication for improved health and safety in the workplace. The information resources will be improved by me by initiating a brainstorming session with the employees, creating a charter, developing a state process map, creating evaluation and data sheets, designing future state process and development of implementation plan. Improvement in the ease of the workforce for obtaining information will include conduction of surveys that I will be doing either in person, email or by mail. These surveys conducted by interviews and focus groups will reflect the gaps in the exist ing information system that I will be collecting and working on the process to improve them. Frequent meetings, improved databases and improved toolbox talks can also help to develop the existing communication system for making health and safety information more effective. Element 4.2 While developing a communication strategy, I will consider the identification of the target audience based on their differing knowledge and level of understanding for imparting health and safety information. When greater interaction is required with the target audience, verbal communication will be the tool of choice however, it can include human errors in the process that might ignore the cultural and linguistic barriers in a mass audience (Lingard). In comparison, written communication can be effective while communicating with the senior management members of the organization to cope up with their busy schedule and retaining the gained information for future reference (Doloi). However, there are chances that the written information can get lost and it can be targeted only to the senior members of the organization, considering their higher levels of literacy. With the increasing complexity of the job of heavy lifting, health and safety information can be effectively communicated thr ough electronic communication. I would prefer this mode of communication because of its mobility by which the employees can be communicated whether they are on or off the site with laptops and cell phones with storage and retrieval of data (Mittal, Sharma and Mittal). However, security can be a major threat that can cause to leak the company information through cyber attacks. Therefore, depending on the situation and the type of situation, I will use the best-suited method of communication for delivering the health and safety information. Element 4.3 The construction and heavy lifting industry is undergoing rapid changes in UAE and therefore, several external factors are coming into play that is influencing the communication system of my organization. Mobile phone apps provide a facsimile solution that promotes collaborative communication with the stakeholders who are either on site or away from the site of heavy lifting. I will be implementing mobile phone apps in my communication system as they can be influencing for communicating the health and safety risk assessments, practices and control procedures, best practice and technical developments. The promotional activities for health and safety that are relevant to the organizational needs can be communicated to the employees effectively through mobile phone apps. I will be focusing on the legislative and moral obligation of my organization and therefore, changes in legislation will be applicable to the communication system that will encompass the new and proposed health and safe ty legislation, standards and codes of practice. I will also include the legislative changes in the statutory reporting of the health and safety requirements for an organization. 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